Sendy

Create a new email campaign in Sendy with subject, from-name, HTML body, and target list — ready to send or schedule via Amazon SES.

Enrol a contact into a Sendy mailing list by email, optionally passing custom fields like name, company, or plan tier.

Return the total subscriber count for a specific Sendy list, broken down by active, unsubscribed, bounced, and complained statuses.

Permanently remove a contact from a Sendy list by email, typically used after confirmed opt-out requests or data deletion workflows.

Mark a subscriber as unsubscribed on a Sendy list without deleting their record, preserving the audit trail required for compliance.

Look up a contact's subscription status on a specific list — returns active, unsubscribed, bounced, complained, or not-subscribed.

Immediately dispatch a created Sendy campaign to its target list via Amazon SES, triggering delivery for all active subscribers.

Set a future send date and time for a Sendy campaign, queuing delivery via Amazon SES without requiring manual intervention at send time.

Retrieve delivery metrics for a sent Sendy campaign — total sent, opens, clicks, bounces, unsubscribes, and complaints.

Create a new subscriber list in Sendy with a custom name, from-name, and from-email — the container for all future subscriber enrolments.

Permanently delete a Sendy mailing list and all its subscriber records — use for retired campaigns or decommissioned product lines.

Return only the count of currently active (opted-in, non-bounced) subscribers on a list — the deliverable audience for the next campaign.

Update custom field values for an existing subscriber on a Sendy list, keeping profile data current without re-subscribing them.

Transfer a contact from one Sendy list to another by unsubscribing them from the source and enrolling them in the destination — used for lifecycle stage transitions.

Retrieve metadata for a specific Sendy list — name, from-name, from-email, and subscriber counts — for routing decisions or reporting.

Fires when a new contact successfully opts into a Sendy list, including the subscriber's email and any custom field values passed at enrolment.

Fires when a contact opts out of a Sendy list, providing the subscriber's email and the list they left.

Fires when Sendy finishes dispatching a campaign to its list via Amazon SES, confirming delivery handoff and total send count.

Fires when a campaign's hard-bounce count exceeds a configured threshold, signalling deliverability risk that requires immediate list hygiene.

Fires when a Sendy list's active subscriber count crosses a configured milestone, enabling celebration, quota management, or list-split workflows.

Fires when a campaign's open rate exceeds a configured target threshold within 24 hours of sending, signalling unusually high audience engagement.