ClickSend SMS

· #449 most-used

Send SMS, fax, voice, and postcards — your agent handles all of it.

SalesMarketingCommunicationSupportAutomation

ClickSend is a multi-channel messaging platform that puts SMS, MMS, voice calls, fax, physical letters, and postcards behind a single REST API. Connect it to Actionist and your agent can send personalised texts to individuals or entire contact lists, fire voice announcements, dispatch physical mail, and react to inbound messages — all triggered by the events that matter in your other tools. The result: outreach that hits the right channel at the right moment, executed without anyone touching a keyboard.

Average time saved
11 hours
per person · per month
≈ 1 workdays back

Eliminates manual work. Eliminating the lookup-compose-log cycle around every outbound text — searching the right contact in ClickSend, drafting the message, sending it, then recording the outcome in the CRM — frees roughly three hours per person per week across follow-ups, dispatch alerts, payment reminders, and on-call notifications.

Schedule

What your ClickSend SMS agent runs on autopilot

A week of scheduled jobs your Actionist agent will execute on your behalf.

28Scheduled jobs
7Agents at work
24/7Always on
Agents
WedFri
Wed
Thu
Fri
7a
8a
9a
10a
11a
12p
1p
2p
3p
4p
5p
6p
Multi-app workflows

ClickSend SMS × every other app you use

End-to-end automations that span multiple apps — each one a real business outcome.

6Workflows
9Apps spanned
~86 hrsSaved / week
6Personas served
For customer success
Featured4 apps

SMS onboarding sequence on first login

When a new user logs into your platform for the first time and a Gmail confirmation is triggered, your agent searches ClickSend for their contact record, sends a personalised welcome SMS with their account details and a support number, posts a Slack alert to the customer success team, and books a 30-day check-in on Google Calendar — all before the user has closed their browser tab.

~10 hrs

Time saved for your team — every week, on autopilot

The flow
Trigger·When Gmail receives a new-user activation confirmation email
Result
Send SMS with welcome message and support numberPost new customer alert to #customer-successCreate 30-day check-in event for CSM
The win
Saved per run
~1 hrs
Runs / week
~10×
Zero dropped new customers
Driven byCustomer Support Agent
ROI

Savings

What your team gets back — two angles: what you stop doing manually, and what that's worth.

Without Actionist

What you do manually today

With Actionist

What your agent runs for you

  • Sales
    19 min / week
    Manual follow-up texts

    Reps copy mobile numbers from the CRM, draft individual SMS messages, and send them one by one after flagging a hot lead — a 19-minute interruption from selling.

    Sales Agent
    0 min
    Agent fires follow-up SMS instantly

    When a deal is flagged, the agent confirms the mobile on file via Search Contact by Phone and fires a personalised SMS within 60 seconds — rep never touches ClickSend.

  • Marketing
    14 min / week
    Building SMS campaigns manually

    Marketers log into ClickSend, recreate contact list segments, draft campaign copy, and schedule sends whenever a CRM stage changes — 14 minutes of repetitive clicks per campaign.

    Marketing Agent
    0 min
    Agent builds and fires campaign

    When a HubSpot deal reaches 'Proposal Sent', the agent searches the right contact list, creates the SMS campaign, and sends it — no ClickSend login required.

  • Customer Support
    19 min / week
    Typing welcome and update texts

    Support agents manually draft and send onboarding SMS messages for each new customer activation, then log the send in the helpdesk — 19 minutes of copy-paste every week.

    Customer Support Agent
    0 min
    Agent sends welcome SMS on activation

    When a new-user activation email arrives, the agent looks up the contact in ClickSend and sends a personalised welcome SMS before the user closes their browser tab.

  • Human Resources
    8 min / week
    Texting shift reminders manually

    HR coordinators manually text employees shift details and policy updates one by one, then track replies in a spreadsheet — 8 minutes of busywork per week.

    Human Resources Agent
    0 min
    Agent sends shift SMS automatically

    When a calendar shift event starts or a roster sheet updates, the agent texts each employee their assignment details via Send SMS to Contact List without any HR input.

  • Finance
    14 min / week
    Calling overdue debtors

    Finance staff manually track overdue invoices, draft payment reminder texts, and follow up by phone — a 14-minute cycle per overdue account each week.

    Finance Agent
    0 min
    Agent sends payment reminder SMS

    When an invoice flips to 'Overdue' in Notion, the agent retrieves the debtor's mobile via Search Contact by Email Address and fires a courteous payment reminder SMS with the invoice link.

  • Operations
    30 min / week
    Calling field technicians

    Operations supervisors phone or text each field technician individually with job addresses and start times after a new assignment row lands in the spreadsheet — 30 minutes of calls per week.

    Operations Agent
    0 min
    Agent dispatches technicians by SMS

    When new rows appear in the assignments sheet, the agent searches the technician contact list and sends each person their job details via Send SMS to Contact List — zero supervisor calls required.

  • Legal
    6 min / week
    Tracking fax delivery manually

    Paralegals send legal notices by fax and then manually check the ClickSend dashboard for delivery confirmation before updating the matter management system — 6 minutes of checking per week.

    Legal Agent
    0 min
    Agent confirms fax and logs proof

    When the Fax delivered webhook fires, the agent logs the delivery timestamp in the matter management system and notifies the solicitor by email — auditable proof with no manual dashboard checks.

+ 100s of other ClickSend SMS automations
Average monthly
11 hrs / person / month
Average monthly
11 hrs / person / month
Calculator

Calculate what your team saves

Team size
10 person
Hourly rate
$20 / hr
Hours saved / week
28
Hours saved / year
1,400
Annual ROI
$28,000

Based on ClickSend SMS's typical team usage — the visible tasks plus a few other automations the agent runs: ~2.8 hrs / person / week of admin work automated.

Connect

How to plug ClickSend SMS into Actionist

Pick the connection method that suits your environment.

The fastest path to full ClickSend capability. Install the ClickSend MCP server in one click and authorise with your ClickSend credentials — the agent gains access to every SMS, MMS, fax, voice, postcard, and letter action with no token management on your end.

1
Open the Apps tab

Find ClickSend SMS in the Apps library and click Connect. MCP is selected by default.

2
Authorise with ClickSend credentials

Enter your ClickSend username (email address) and API key when prompted. These are used to authenticate the MCP server against the ClickSend REST API on your behalf.

3
Test the connection

Actionist runs a read-only call to verify the handshake. You're ready.

Actions

18 action your agent can call

Read and write operations available to your Actionist agent.

Triggers

7 event your agent can react to

Events your agent watches for, and the actions it kicks off in response.

Skills

Skills that pair with ClickSend SMS

Reusable agent skills that work well alongside this app.

No paired skills curated yet. Add this app to your agent to discover what fits.
MCP servers

MCP servers that work with ClickSend SMS

Connect Actionist to MCP servers built for or around this app.

No MCP servers indexed for this app yet.
FAQs

Questions about ClickSend SMS + Actionist

What credentials does Actionist need to connect to ClickSend?
Actionist uses your ClickSend username (the email address on your account) and your API key for HTTP Basic authentication. You can find or generate your API key in the ClickSend dashboard under Account → API Credentials. The key grants full account access, so store it as a secret and rotate it immediately if it's ever exposed.
Can the agent send to multiple recipients at once, or only one at a time?
Both. Use Send SMS for a single personalised message to one number, Send SMS to Contact List to blast an entire pre-built list in one call, or Send SMS Campaign to send a named campaign to a list with reporting attached. The agent picks the right action based on what your workflow needs — no manual loop required.
How does the agent avoid sending duplicate messages when a trigger fires more than once?
The safest guard is an idempotency check before the send step: have the agent search for a recent outbound message to the same number using Search Contact by Phone or Search Contact by Email Address and compare timestamps. If a message was sent within your de-dupe window (e.g. the last 5 minutes), the agent skips the send. Pair this with a ClickSend-side sender ID so duplicate SMS threads are visually obvious if one does slip through.
Which channels can the agent use — is it SMS only?
ClickSend exposes far more than SMS. Once connected, the agent can send SMS, MMS (with images), voice calls via text-to-speech, faxes, physical postcards, and physical letters — all through the same integration. Each channel has its own dedicated action, so you can mix channels inside a single workflow (e.g. SMS first, then fax as a legal fallback).
What webhook events can the agent react to from ClickSend?
The ClickSend integration surfaces seven webhook triggers: New Incoming SMS (inbound text to your virtual number), Delivery report received (delivery status for any sent SMS), Voice call status changed (answered/completed/failed for outbound voice), MMS delivered (multimedia delivery confirmation), Fax delivered (fax receipt confirmation), Letter mailed (physical letter accepted by the postal system), and SMS campaign sent (campaign send completion). Configure the webhook URL for each event in your ClickSend account settings to activate the corresponding trigger.
Does the agent need permission to create or delete contact lists?
Any action that writes to ClickSend — including Create Contact List, Delete Contact List, Create Contact, Delete Contact, and all send actions — runs under the API key you provide. That key inherits the full permissions of your ClickSend account, so there are no granular scopes to configure. If you want to restrict the agent to read-only operations, create a sub-account in ClickSend with limited permissions and use that account's credentials instead.
Are there rate limits or message caps the agent needs to respect?
ClickSend enforces per-account send rate limits that vary by plan, and individual countries have their own carrier throughput caps (especially for A2P SMS). The agent does not automatically throttle sends, so for large list sends use Send SMS Campaign or Send SMS to Contact List rather than looping Send SMS — campaign sends let ClickSend manage delivery pacing internally. Check your ClickSend account plan for your specific rate limit and configure your workflow cadence accordingly.
What happens if I disconnect ClickSend — does the agent stop mid-workflow?
Disconnecting ClickSend removes the stored credentials from Actionist immediately. Any workflow step that calls a ClickSend action will fail with an authentication error at the point it runs — the agent will not complete that step and will surface an error you can inspect. Re-connecting with valid credentials restores full functionality. To avoid unexpected failures, pause or archive any active workflows that use ClickSend actions before disconnecting.