
Close
· #100 most-usedCall, email, and close — your agent handles the paperwork
Close is the sales CRM built for high-velocity teams — with calling, SMS, and email built in so reps never leave the app to communicate. Connect Close to Actionist and your agent can create leads the moment a form fires, update opportunity stages after every call, send follow-up emails from the rep's inbox, and pull pipeline reports on demand — all without your reps touching the keyboard. The result: reps spend time selling, not logging.
Eliminates manual work. Automating lead creation, call logging, follow-up email drafting, and pipeline reporting eliminates the manual CRM hygiene that consumes 60–90 minutes per rep per day.
What your Close agent runs on autopilot
A week of scheduled jobs your Actionist agent will execute on your behalf.
Close × every other app you use
End-to-end automations that span multiple apps — each one a real business outcome.
Inbound email to onboarded lead in 90 seconds
When a prospect emails your sales address, your agent reads the message, pulls up any existing Close lead for that domain, creates a new contact and opportunity if none exists, logs the inbound email as a Close activity, and pings the assigned rep in Slack with the prospect's context and a direct link to the lead — all before the rep has seen the notification. The entire intake sequence that used to take 15 minutes of manual CRM work completes in under 90 seconds, and no lead ever falls through the inbox gap.
What this looks like for your team
The comparison strip shows real manual tasks your agent replaces. The calculator translates that into your team's numbers.
- SalesManual call loggingReps spend 15–20 minutes after each call documenting notes, updating lead status, and creating follow-up tasks by hand.26 min/weekSales AgentAgent logs and routes callsThe agent reads the call transcript, writes a Close note, updates the opportunity stage, and creates a follow-up task — rep gets on to the next call.
- MarketingLead handoff from formsMarketing manually exports form submissions and pastes them into Close, introducing a lag of hours before sales gets the lead.19 min/weekMarketing AgentInstant CRM entry from formsWhen a form fires, the agent creates the Close lead, assigns it by round-robin, and sends an acknowledgement email — lead response time drops to under 2 minutes.
- Customer SupportRenewal flag in CRMSupport manually searches Close for customers nearing renewal and creates reminder tasks when contract dates are approaching — usually done inconsistently.26 min/weekCustomer Support AgentAgent flags renewals proactivelyWhen a subscription object is updated with a 60-day renewal window, the agent creates the renewal task and notifies the account owner in Slack automatically.
- Human ResourcesNew hire CRM accessHR manually adds each new sales hire to Close as a user, sends them the API key guide, and follows up to confirm they've connected their inbox.11 min/weekHuman Resources AgentAgent provisions on hireWhen a new rep's Slack account is created, the agent runs Add User in Close, assigns them to the right team, and sends a setup checklist via direct message.
- FinancePipeline export for forecastingFinance pings sales ops each week for a Close export, waits for the CSV, then manually reformats it for the revenue forecast model.19 min/weekFinance AgentScheduled pipeline reportThe agent runs Close's opportunity report each Monday morning and pushes formatted results to the finance Google Sheet before the 9 AM forecast call.
- OperationsActivity report compilationOps collects call counts, email volumes, and lead status changes from Close by hand each week to build the sales performance dashboard.40 min/weekOperations AgentAgent compiles activity digestThe agent runs the activity overview report on a schedule, formats key metrics into a Slack digest, and posts it to #sales-ops every Friday at 4 PM.
- LegalAudit log of lead exportsLegal manually tracks who exported what from Close and when, relying on email threads to reconstruct the data access audit trail.9 min/weekLegal AgentAutomatic export audit trailWhen an export job completes, the agent logs the export event — timestamp, requester, scope — into a compliance Notion database and archives the file.
+ 100s of other automations your agent handles
See what your team gets back
Baseline: 3.8 hrs saved per person per week, across the full Close automation set.
How to plug Close into Actionist
Pick the connection method that suits your environment.
The fastest path — install the official Close MCP server and the agent reaches your entire CRM through a permissioned OAuth handshake. Leads, calls, contacts, and opportunities are all reachable in plain English. No tokens to copy, no API docs to read.
Find Close in the Apps library and click Connect. MCP is selected by default — no manual configuration needed.
A browser window opens to close.com. Sign in with your Close account and grant Actionist permission to read and write your CRM data. Choose the organisation to connect.
Actionist runs a read-only verify against your Close workspace. Once confirmed, the agent can immediately access leads, contacts, calls, and opportunities.
67 actions your agent can call
Read and write operations available to your Actionist agent.
10 events your agent can react to
Events your agent watches for, and the actions it kicks off in response.
Skills that pair with Close
Reusable agent skills that work well alongside this app.
A margin trading skill for token markets with depth-adaptive risk management and treasury-backed position sizing.
MCP servers that work with Close
Connect Actionist to MCP servers built for or around this app.
Official Close MCP server giving agents direct, permissioned access to your sales CRM — leads, contacts, calls, opportunities, and sequences — via the MCP protocol at mcp.close.com.